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Sunday, October 21, 2007

Looking For Someone? Ask Spock

Social networking is rapidly making the Internet less about facts, figures and databases and more about people -- finding people, connecting people and learning about people.

That's making the Web a more dynamic place, but with so many social networking options, how can you make sense of it all? You could spend all day searching a dozen different sites, not knowing who or what you'll find.

That's where comes in. It's not another social network -- but rather it's a new people search concept that makes finding people you care about easier. That could either celebrities, politicians and such that simply interest you, or drilling down to people you actually know.

You can search by name or simply attributes and descriptors, like "Syracuse alum" or "web designer."

For instance, try this search for web designers from San Francisco. See what comes up. The search isn't entirely perfect but you'll see a variety of good hits that are well organized with information on each entry that is presented pretty clearly, including relevant links to go next for further information or to contact individuals.

The beauty of a site like, however, is how open-ended it is. Try experimenting for yourself. Try entering several different types of searches and see what comes up for you. You may find to be another online tool that really adds up to helping your life.

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