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Saturday, March 28, 2009

Nanoparticles in Cosmetics/Personal Care Products May Have Adverse Environmental Effects

Using aquatic microbes as their "canary-in-a-cage," scientists from Ohio reported that nanoparticles now being added to cosmetics, sunscreens, and hundreds of other personal care products may be harmful to the environment.

Their report was part of symposia that included almost two dozen papers at the 237th National Meeting of the American Chemical Society where scientists grappled to understand the environmental and human health effects of nanotechnology. Hundreds of products utilizing these microscopic particles — 1/5,000th the diameter of a human hair — already are on the market. With many more poised for debut, scientists are seeking to avoid unwanted health and environmental effects in advance.

The study by Cyndee Gruden, and Olga Mileyeva-Biebesheimer focused on nano-titanium dioxide (nano-TiO2) particles found in cosmetics, sunscreens, and other personal care products. The particles are added to those products for their highly beneficial effects in blocking ultraviolet light in sunlight. Excess exposure can cause premature aging of the skin and skin cancer.

Gruden, who is with the University of Toledo, explained that the particles are washed down the drain in homes as people bathe and end up in municipal sewage treatment plants. From there, they can enter lakes, rivers, and other water sources where microorganisms serve essential roles in maintaining a healthy environment.

"When they enter a lake, what happens?" Gruden asks. "Would they enter an organism or bind to it? Maybe they kill it — or have nothing to do with it at all. These are important questions for determining the effects that nanoparticles may have on the environment. Right now, we're not really sure of the answers."

Gruden studied survival of Escherichia coli (E. coli) bacteria when exposed in laboratory cultures to various amounts of nano-TiO2. She finds surprisingly large reductions in survival in samples exposed to small concentrations of the nanoparticles for less than an hour. "How fast the impact was surprised me," she says. The findings open the door to future research, including studies to determine whether the same effects occur in the natural environment.

Gruden's method for pinpointing damage from nanoparticles uses fluorescence to identify when the cell membrane in microbes undergo damage. When membranes — a crucial part of the microbe — are damaged, the cells emit a faint red glow. "Methods based upon fluorescence allow us to obtain results faster, maybe with greater sensitivity," she says, adding that this approach could speed scientific efforts to understand the threshold at which nanoparticles become toxic to microbes.

In a second study on nanotoxicity at the ACS National Meeting, scientists from Utah described development of a new biosensor that flashes like a beacon upon detecting nanoparticles in the environment.

Anne Anderson and colleagues at Utah State University and the University of Utah have inserted genes into a strain of Pseudomonas putida (P. putida) — a beneficial soil microbe — so that it emits light upon contact with nanoparticles of heavy metals. They are with Utah State University. The bacteria glow brightly when it is in its normal healthy state. The glow dims upon exposure to toxic substances.

"The novelty of the biosensor is we're able to get responses very, very quickly," she says, "and we can get those answers in the absence of other factors that could bind the challenging compounds." Anderson notes that traditional approaches in measuring bacterial cell growth may take two days. "At the snap of your finger you can see some of these things take place."

Anderson's group discovered that P. putida cannot tolerate silver, copper oxide and zinc oxide nanoparticles. Toxicity occurred at levels as low as micrograms per liter. That's equivalent to two or three drops of water in an Olympic-sized swimming pool. Anderson warns it could spell danger for aquatic life. "If you look up the Environmental Protection Agency's risk level of Copper to fish and other aquatic organisms, you are at that point of toxicity."

There's much debate in the science community about nanoparticle toxicity, Anderson says. Some scientists believe that nanoparticles in nature will aggregate together or bind onto silt and/or other organic matter, greatly reducing their toxicity. "We don't know if that's true or not," she says. So other members of this Utah research group currently are investigating that aspect of the issue.

Although the public is ultimately responsible for understanding the risks of consumer products, Gruden said, science plays a large role in highlighting possible hazards. "It is the scientist's job to perform good research and let the findings speak for themselves," she says. And so far the promises of nanotechnology need more evaluation. "To date, it's unclear whether the benefits of nanotech outweigh the risks associated with environmental release and exposure to nanoparticles."

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Sunday, June 01, 2008

Advil or Excedrin? New Model Helps Predict Product Choices

In today’s world, consumers face a dizzying array of product choices. Most often, there’s not just one ideal product; it depends on the individual and the context. A beer might be perfect for relaxing after work; a sports beverage after jogging. And a teenager’s ideal beverage isn’t the same as a business executive’s.

A new study in the Journal of Consumer Research shows that multiple ideals can be accurately discovered and then used to predict the preferences of various segments of the population. The authors, Wayne S. DeSarbo (Pennsylvania State University), A. Selin Atalay (Bilkent University, Turkey), David LeBaron, and Simon J. Blanchard (both Pennsylvania State University), developed a model that locates the ideal product in a given situation on a graph.

This new approach has been sorely needed to understand the complexity of how products meet consumers’ needs. According to the authors, “Consumers can have more than one ideal product in a given product category. It is therefore essential to understand this aspect of consumer preferences because it can affect how products are promoted to consumers, how new products are designed, and how products are priced and bundled.”

The authors used their model to graph the ideal over-the-counter pain reliever—a $2.1 billion industry with 11 major brands. They identified three groupings of people—“price-conscious consumers,” “the athletic segment,” and “the anti-medication segment.” They collected consumers’ judgments on the painkillers’ effectiveness in various contexts, such as backaches or flu. Using a survey, the model divided up the market into the various segments and showed significant differences among the different consumer types and situations.

For example, price-conscious consumers consider Advil and Tylenol the most effective painkiller overall, but if suffering from a backache, they would be more likely to choose aspirin, or Excedrin for a headache. These differences have been hidden by simpler models.

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Tuesday, April 22, 2008

Improved Governance Needed To Realize Nanotech's Benefits

Without an improved governance structure, the benefits of nanotechnology may be difficult to fully realize because the public will not trust the cutting-edge technology, says David Rejeski, director of the Project on Emerging Nanotechnologies (PEN). Rejeski testifies on Thursday, April 24, before the Senate subcommittee on technology and innovation.

"Public trust is the 'dark horse' in nanotechnology's future," says Rejeski in his testimony. "If government and industry do not work to build public confidence in nanotechnology, consumers may reach for the 'No-Nano' label in the future and investors will put their money elsewhere. Public perceptions about risks -- real and perceived -- can have large economic impacts. For example, the European Union's ban on genetically modified foods, driven largely by public concerns, cost American farmers an estimated $300 million annually in lost sales and much more in products that never made it to the marketplace."

Lawmakers are currently discussing amendments to and reauthorization of the 21st Century Nanotechnology Research & Development Act, which helps sets the roadmap for the annual $1.5 billion federal spending on nanotechnology research that is vital to ensuring the
technology's success.

Nanotechnology is the ability to measure, see, manipulate and manufacture things usually between 1 and 100 nanometers. A nanometer is one billionth of a meter; a human hair is roughly 100,000 nanometers wide. By 2014, Lux Research projects that $2.6 trillion in global manufactured goods will incorporate nanotechnology, or about 15 percent of total global
output.

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Tuesday, October 02, 2007

Consumer Inventory Pinpoints Surge in Nanotech Use in Health & Fitness Products

Say "nanotechnology," and geeks imagine iPhones, laptops and flash drives. But more than 60 percent of the 580 products in a newly updated inventory of nanotechnology consumer products are such "un-geeky" items as tennis racquets, clothing, and health products.

Maintained by the Project on Emerging Nanotechnologies, the updated inventory includes Head NanoTitanium Tennis Racquets, Eddie Bauer Water Shorts with Nano-Dry technology, Nano-In Foot Deodorant Powder/Spray, and Burt's Bees sunscreen with "natural Titanium Dioxide mineral ... micronized into a nano sized particle."

Nanotechnology is the engineering of devices and materials at the atomic level.

Since the Project on Emerging Nanotechnologies launched the world's first online inventory of manufacturer-identified nanotech goods in March 2006, the number of items has increased 175 percent -- from 220 to 580 products. There are 356 products in the health and fitness category -- the inventory's largest category -- and 66 products in the food and beverage category. One of the largest subcategories is cosmetics with 89 products. All are available in shopping malls or over the Internet.

The list includes merchandise from such well-known brands as Samsung, Chanel, Black & Decker, Wilson, L.L. Bean, Lancome and L'Oreal.

The nanomaterial of choice appears to be silver -- which manufacturers claim is in 139 products or nearly 25 percent of inventory -- far outstripping carbon, gold, or silica.

"The use of nanotechnology and nanomaterials in consumer products and industrial applications is growing rapidly, and the products listed in the inventory are just the tip of the iceberg," says Project on Emerging Nanotechnologies science advisor Andrew Maynard. "How consumers respond to these early products -- in food, electronics, health care, clothing and cars - - will be a bellwether for broader market acceptance of nanotechnologies in the future. This is especially true given that the Project's recent poll shows seventy percent of the public still knows
little or nothing about the technology."

In an effort to jumpstart a conversation with consumers about the possible benefits and risks of nanotechnology, the Project -- in collaboration with Consumers Union, the publishers of Consumer Reports magazine and Consumer Reports Online -- recently announced
ConsumersTalkNano. This online dialogue will take place over two days, Oct. 23-24.

Any interested member of the public will be able to communicate online throughout the two days (Oct. 23-24) with panelists from the Project, Consumers Union and others.

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